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It may be that training advice is best delivered by a senior external adviser. Rehearsing with external advisors can be a useful way of highlighting potential presentation or Q&A problems and tactfully preparing senior management for some of the challenges that may arise during a presentation. For example, during rehearsals, never shy away from asking the most difficult searching questions that might arise.

Answers should be honest, transparent and stick to the relevant facts. The rehearsal is also an opportunity to smooth out any technological glitches. If you are not capable of producing high quality electronic presentations in-house then

outsource the presentation well in advance.

Regulatory considerations should be paramount throughout a presentation. Think carefully about what best practice requires at every stage of developing a presentation and carefully monitor the event as it goes live. Make sure that anything that is said complies with current regulations and, if necessary, send out a release to announce further price-sensitive information to the market. If the presentation is well planned in advance and the senior management team know the relevant responses then there should be no need for corrective action after the event.

After a presentation the IRO should solicit feedback from the audience and offer further access to senior management if needed.

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